The C of pure B2C is more about experience, trend, and freshness. What needs to be solved is the synchronization and balance between the iteration speed of platform products and consumer demand, as well as the two core issues of users' long-tail demand. In the traditional sense, the B behind B2B pays more attention to whether it can provide USA Phone Number List the B in front with better products, cheaper prices, better logistics and better return and exchange services. However, if the B behind B2B is regarded as a "big C", then the six major pain points of the current cross-border import e-commerce B2C platform are consumer trust, USA Phone Number List supply chain, logistics and distribution, traffic acquisition, distribution channels, and return and exchange. Services can be solved easily, that is to say, B2B takes advantage of B2C to solve the pain points that B2B cannot solve at present.
These pain points are related to the consumer experience of the B2C platform and the survival of the platform. B2B platforms are no exception, because, ultimately, 2C is required. Nowadays, many cross-border import B2C platforms are to USA Phone Number List build a PC-side mall, a mobile APP, and then engage in community marketing, and some even create a micro-shop, add marketing in the circle of friends, and then open an O2O offline experience USA Phone Number List Stores, the combination of many channel marketing, these are all good, but these are all derivatives of traditional B2C.
As far as the experience stores that are standard on many cross-border platforms are concerned, they are faced with low thresholds, uneven products, and serious homogenization competition. Although many experience stores opened within 1-3 months, consumers queued up to buy with curiosity, and even earned the rent for opening the store USA Phone Number List within 3 months, but as curiosity subsided, a large number of experience stores closed. It didn't achieve the original purpose at all. The original intention of establishing an offline experience store is to USA Phone Number List provide a better customer experience, and its purpose is to drain blood transfusions to the online mall. Because compared with many well-known cross-borde.